Smarter Software for Growing Businesses | Rakata Technology at Synergy Networking
This week at Synergy Networking, Dwight Britten from Rakata Technology gave members insight into how the right software and technology can help businesses work smarter, solve everyday challenges and continue to grow.
From bespoke software and CRM systems to integrations, SaaS solutions and ongoing technology support, Rakata has spent more than 19 years developing solutions around the needs of real businesses.
But beyond the technology itself, Dwight’s presentation also highlighted something equally important: understanding how a business works before finding the right solution for it.
Technology Built Around the Business
One of the key takeaways from Dwight’s presentation was that technology should solve problems rather than create more complexity.
Rakata works with businesses to understand their processes, challenges and objectives before developing software and systems designed around those requirements.
Whether that means introducing a CRM to better manage customer relationships, connecting existing systems or developing a more bespoke solution, the focus is on creating technology that has a practical purpose within the business.
Supporting Businesses as They Grow
Rakata’s journey itself demonstrates how valuable long-term technology partnerships can be.
Founded by friends Dwight and Scott more than 19 years ago, Rakata has grown to a team of 15 employees across two offices, supporting more than 120 customers, 1,000 end-user desktops and servers, and businesses across 10 countries.
Its Rakata CRM and Agri-ERP products have also helped turn the founders’ original vision into fully managed SaaS solutions used by businesses across the UK and Europe.
As businesses grow and their requirements change, having technology that can develop alongside them can make a significant difference.
19 Years of Long-Term Partnerships
Perhaps one of the most impressive parts of Dwight’s presentation was hearing about the relationships Rakata has built along the way.
The company’s very first customer, a second-hand car dealership, is still a client today. Its second customer, Fowlers Motorcycles, has also remained with Rakata for 19 years, with the partnership expanding from ecommerce into areas including gift cards, insurance compliance and system integration.
It’s a great example of how technology partnerships can evolve as a business and its needs change.
A huge thank you to Dwight for the presentation and for giving us a fascinating look at the technology, software and long-term relationships behind Rakata Technology.
If you’re a local business owner looking for a supportive community where professionals share their expertise, build genuine relationships and help one another grow, we’d love to see you at an upcoming Synergy Networking session.